From Banting to Bologna

Jun 22, 2010
Categories: Brands, Others

What an absolutely revving weekend it was at the AirAsia British MotoGP. Another proud moment for AirAsia to be title sponsor for another globally popular event but what really made me happy was to see Malaysian talent on the circuit.

Muhammad Zulfahmi Khairuddin, if you don’t already know him, is a rider for team AirAsia-Sepang International Circuit in the 125cc class. He pretty much came from nowhere as a wildcard draw in the Malaysian GP last year. We were so impressed that he finished among the top 20 throughout the whole 2009 season that we wanted give him the opportunity to ride permanently with a team willing to go full throttle with him. We’re happy to see it through and to watch this young Banting boy mature as a rider and as an individual. Fahmi is now based in Bologna, Italy for his physical training in between races.



He’ll have quite some way to go before he becomes world champ one day but I have a good feeling about Fahmi. He is barely 19 but the kid has got his head well screwed onto his shoulders – humble, and a little shy but willing to work hard to make his dreams real. The story of a small-town Klang boy making it good in the international arena is going to be such an inspiration to the kids at home.
It’s in a way a reflection of the AirAsia story too. We began from virtually nothing, we were given an opportunity and now we’re world’s best low cost airline. I never for once believed that Malaysia lacked talent, brains nor ingenuity, merely opportunities.

And that’s what we’re trying to do at AirAsia – give opportunities to those who deserve it. Sure sponsoring something like the MotoGP is fantastic visibility for our brand but really there is the other dimension of helping unleashed hidden Malaysian and also Asean talent. We’re doing that with our driver development programme and soon we will launch a similar one for motorbike riders.

Silverstone was Fahmi’s fifth race of the season and although he didn’t finish it the team is still pleased with his performance considering that he suffered quite a crash on Friday. We look forward to more exciting races ahead. Go Fahmi!


Share this: Delicious Delicious Reddit Stumble Upon Facebook Technorati Google Yahoo Live
6 comments »

6 comments

shahrirali from Malaysia wroteon Jun 22, 2010 at 23:23
very inspiring indeed....keep on supporting the local talent!!!
sputjam from Malaysia wroteon Jun 23, 2010 at 09:12
19 year old mat rempit making it big ! We must locate more talented guys like these. If this guy is thankful for the opportunity, he will succeed. nd those Bologna babes. Ciao!
ravishingpeacock from Malaysia wroteon Jun 23, 2010 at 21:23
our local talents need such inspiring story like AirAsia's story. I believe that you can create another inspiring story sir and I will create mine
hafizarshad from Malaysia wroteon Jul 06, 2010 at 05:42
luckily i was 25 years old...huhu...teenagers today were so lucky with the best infrastructure and development from our country. So, we as Malaysian hope Zulfahmi will not brake our heart and gain more knowledge there. The most important is you need to bring it back to our loving country, Malaysia. Make Malaysia proud KIDDO...=)
arjun.military from India wroteon Jul 09, 2010 at 14:02
Respected Sir, I am ARJUN S KUMAR (age 23) from INDIA.I completed B.Tech in Mechanical from calicut university and now looking forward for a sponsorship for CPL because piloting is my dream ambition.I had been selected by Indira Gandhi Rashtriya Uran Akademi ,Raebareli in UP under MINISTRY OF CIVIL AVIATION for the batch 2010 september .I read an article about you in Readers Digest and came to know about you.I am very happy working with AIR ASIA and I promise to give my full potential.Hope u will give a reply with regards, ARJUN S KUMAR
hermanhagel from Hong Kong wroteon Jul 13, 2010 at 11:33
Hi Tony, Do you have an address or an email I can send a business proposal? I am a Hong Kong based architect currently working on a new airport on an island off the coast of cambodia. Best regards, Herman

Leave a comment

Be sure to sign up for my personal blog if you haven't already. Even if you have a member account on AirAsia.com, this is necessary. Once you've done that, you can leave your comment. Thanks!

Please login to leave a comment.
 
 

Welcome

Hi guys. Thanks for stopping by. This is where I plan to share my ideas, thoughts and observations on a variety of topics with anyone who cares to listen. There's just so much to say these days and with new developments in areas of sports such as the 1Lotus team and the ABL and in new ventures of Tune Talk and more to come, stay tuned. Cheers!
Opinions expressed here and in any corresponding comments are the views and opinions of Tony Fernandes, and do not necessarily reflect the views of the AirAsia and Tune Groups of Companies.

User Login

Search

Gallery

thumbthumbthumb
thumbthumbthumb
thumbthumbthumb

 

Tony’s Channel

 Check out my videos

User Login